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Thousands of content creators post daily on YouTube, TikTok, and other social media sites in hopes of "going viral."

The Economics of “Going Viral”: Attention as a Scarce Resource

They say that everyone wants to be famous. Today, virtually anyone can, thanks to social media. However, there are high costs of trying to master the algorithms to create the most desirable content. What are the economic costs and benefits of trying to "go viral" online?...
4 min read
Inactivity rate
Definitions

Inactivity rate

Saddique Ansari • January 28, 2020 • 1 min read

Author bio

Inactivity rate – definition

The labour market inactivity rate is the proportion of the population of working age who are not active in the labour market.

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Cloud data storage has rapidly become a huge industry, with some unexpected third party costs.

Digital Hoarding: The Economics of Data Storage

Today, we generate tons of digital content that we want stored, potentially forever. As a result, companies spend big bucks to store terabytes (or even petabytes) of data in cloud storage centers. What are the costs of all this digital storage?...
5 min read

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