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Many consumers purchase multiple Internet subscription services and forget to cancel ones they no longer use.

Buy It Now, Pay Forever? The Economics of Subscription Overload

Many consumers purchase several subscription services and fail to properly budget for them, leading to broken budgets. How does "subscription overload" affect our budgeting and spending, and why do firms push subscription models so heavily?...
6 min read
Freedom of choice
Definitions

Freedom of choice

Saddique Ansari • February 04, 2020 • 1 min read

Author bio

Choice

Choice refers to the ability of a consumer or producer to decide which good, service or resource to purchase or provide from a range of possible options. Being free to chose is regarded as a fundamental indicator of economic well being and development.

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When consumers can make more small transactions instead of single large transactions, they tend to spend more money overall.

Microtransactions and the Psychology of Spending

Psychology helps explain why consumers are likely to spend more money in total when they can make many small transactions instead of fewer large transactions. Why is this the case, and what can consumers do to limit overspending?...
5 min read

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