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Open-plan office with rows of desks, computers, and employees working in a modern corporate workspace.

Transaction Cost Economics and the Hidden Cost of Disconnected Business Systems

Your finance department uses one application; your sales department uses another; and your operations team works in a third. However, somewh...
4 min read
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Behavioural economics Business economics Competitive markets Labour markets

How Nudge Theory Is Transforming Customer Loyalty Through Behavioral Economics

Published on April 28, 2024

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Behavioural economics Business economics Competitive markets

Reputation Economics and Signaling Theory: Why “Made in Germany” Dominates the Global Baby Formula Market

Published on April 24, 2024

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Behavioural economics Business economics

Piggybacking on Brand Value: The Economics of Free Riding in the Accessory Market

Published on April 23, 2024

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Behavioural economics Business economics Competitive markets

Market Efficiency and the Role of Technology in Transforming the Tourism Industry

Published on April 22, 2024

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Competitive markets Behavioural economics Business economics

Interest Rate Parity: The Economic Principle That Anchors Currency Values

Published on April 22, 2024

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Behavioural economics Business economics Managing the economy

Path Dependence in Finance Education: Why Curriculum Change Lags Behind Market Innovation

Published on April 20, 2024

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Behavioural economics Managing the economy Crypto Business economics

Applying the Efficient Frontier: How Diversification Enhances Crypto’s Role in Modern Portfolios

Published on April 19, 2024

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Competitive markets Behavioural economics Business economics

Incentives Matter: How Academic Economists Respond to the Market of Ideas

Published on April 19, 2024

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Behavioural economics Business economics

Marginal Cost and Marginal Benefit in Digital Advertising: How Ad Format Choices Reflect Core Economic Principles

Published on March 31, 2024

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Behavioural economics

Creative Destruction in Action: How Adobe’s DIY Tools Reflect Schumpeter’s Economic Principle

Published on March 29, 2024

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Firms are often willing to pay for data that can help them boost revenue or streamline operations.

Data Pricing and the Economics of Information Markets

Companies are often willing to pay for data that can help them operate more efficiently and/or boost revenue through improved marketing. What are the economic implications and challenges of information markets?...
4 min read

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Amazon vs SpaceX: Capital, Infrastructure, and the New Space Race
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